What Are the Most Important Characteristics of a Leader?

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The characteristics of a leader can make or break a company’s branding, team morale, and productivity. It’s more than just being good at your job; it’s also being a good role model and supportive of your team.

In our short guide, we’ll discuss some of the most important characteristics a good leader should have.

Good Communication

Without good communication, a leader can’t hope to convey goals, ideas, and guidance clearly. Let alone build a strong rapport and sense of community with their team.

A good leader also knows communication is more than just speaking and getting the point across. It’s also about listening with empathy and ensuring your team feels valued and appreciated.

Passion for Their Job

Passion can be infectious in the workplace and can make all the difference in team morale. Your team members can tell when your heart isn’t in your work, and if you don’t care about the work you’re doing, why should they?



Some of life’s problems require creative thinking to solve them. As a leader, you need to be able to come up with innovative solutions to solve problems that may arise in the workplace. Thinking creatively also inspires your team members to think creatively as well.


Accountability goes a long way in business, whether it’s with your clients, your team, or your boss. Meaning what you say and making good on your promises are important parts of being a leader.

Leading by example is a great way to show accountability because it shows your team you do more than just hand out orders. It also shows clients you have the knowledge and expertise that they want and need.


If you’re not confident in your work or with your position as a leader, it’s going to be obvious to your clients and team members. Without confidence, you can’t really sell yourself or your skills, let alone the product or service you’re trying to sell.


When you’re working in a leadership position, one of the most important and most commonly overlooked characteristics is showing gratitude. Your team is working just as hard as you, and it can be disappointing to feel unappreciated. This can lead to your team morale dropping, and your team’s productivity and quality of work can suffer because of it.

Learn More About the Characteristics of a Leader With Us

We host events throughout the year to help you hone your skills as a leader in the insurance industry. Our events have immeasurable value in insight from experienced leaders and professionals. Opportunities to network with others in the insurance industry are available at all events.

We also provide our members with other resources to help them in their roles and to promote their businesses. We can’t wait to help you on your journey to becoming the best leader you can be!